Myer AW16 Runway

18 metre high linear pillars, a lofty light well and a vast sandstone cutaway — an ethereal and commanding fashion experience within Sydney’s Barangaroo Reserve.

Set in the cavernous, subterranean surrounds stood two endlessly long dining tables draped in crushed grey linens with glowing challis candles — a grand spectacle to be captured and shared. 125 Australian influencers were given a redefined taste of both food and fashion with a swathe of degustation treats. The designed choreographic moments made the most of the vast scale of the environment as well as intimate, close quarter views of the latest seasonal looks. The finale saw models kissed with falling rain, symbolic of the approaching autumnal months.


Commissioned by Myer In House Team
Production & Event Management by Mr & Mrs Fish
Choreography & Runway Soundtrack by Michael Boyd
Styling by Michael Azzolini
Catering by Cook & Waiter
Photography by Lucas Dawson