Sportsgirl launched five new collections for the Spring Summer season. We created a entirely white landscape of shape and light. Each collection was presented amid a laser show of spectacular colour and repetitive shapes, reflective of the style and tone of the clothes on show.
Sportsgirl | SS15 Runway
- 1Futuristic landscape
- 5Sportsgirl collections
- 16Laser beams
Summers hottest collections were presented amid a laser show of spectacular colour and repetitive shapes.
Summers hottest collections were presented amid a laser show of spectacular colour and repetitive shapes.
The square runway allowed us to make large tableaux of models creating cool visual imagery for our audience to share.
Collaborators:
Commissioned by Sportsgirl In House Team
Choreography by Brooke Stamp
Runway Soundtrack by Will Pyett, assisted by Zara Henderson
Styling by Romy Frydman
Photography by Marcel Aucar
